Monday, October 6, 2008

The Youngster Business

What do you think about the ways that the fast food industry does research and markets their products to children? Back up your opinion with details from the book.

3 comments:

Anonymous said...

I think that some of the ways are acceptable, like advertising on TV, or advertising on the Radio, Not in the music, but just as a Radio Commercial. However, methods such as Neuro-Marketing, are just going too far. I mean c'mon.... How far is far enough...seriously, if it was up to me, Neuro-Marketing would be out-lawed All over the world. Besides, I think that all these fast food companies do enough marketing, because their commercials ARE ALWAYS ON AT THE WORST TIMES!!! It is so annoying!

Anonymous said...

I to think that SOME of these ways of advertising are acceptable. I also agree though that this "Neuro-marketing" is the last straw. It is the WORST possible outcome of new advertising ideas that i could think of. I mean, I think that that would in fact be taking advantage of our whole nation. I myself do not watch much television to begin with... BUT I THINK THAT STUDYING PEOPLES BRAINWAVES IS ALMOST LIKE SAYING THAT YOU ARE GOING TO PLAY ON PEOPLES LIKES AND DISLIKES!!!!!!!!!

By: "The Wolf"

Anonymous said...

I think the marketing ads that fast food puts on media networks is very profitable and acceptable.I would have done the same, it's your own freedom if you want a cheeseburger and fast food just encourages it I don't blame them. Also they employ alot of peoplewhich isn't all that bad.

Galerion the Mystic